Sustainability in Bridal Fashion: How Eco-Friendly Attributes Are Changing the Wedding Industry

Sustainability in Bridal Fashion: How Eco-Friendly Attributes Are Changing the Wedding Industry

Let’s talk about something that doesn’t always get the spotlight in the world of weddings: sustainability. We get it - bridal fashion isn’t the first thing that comes to mind when you think “eco-friendly.” But that’s changing fast, and we’re so here for it.


At Honest in Ivory, we’re all about redefining the bridal experience, and that includes how we think about the impact of wedding dresses. Our brides aren’t looking for the same-old, over-the-top shopping experience. They’re modern, romantic, and just the right amount of boho - with a desire to feel good about what they’re wearing on their big day and where it came from.

 

 

Essense of Australia "Poppy"

 

It’s not just about bamboo fabric. Sustainability in bridal fashion means focusing on quality craftsmanship, mindful sourcing, and timeless design that doesn’t end up in the back of a closet or, worse, a landfill.

 

At Honest in Ivory, every single gown is special ordered - no mass production here. You try on our sample, and we order your dress in the size and color combo you love. That means less waste, more intentionality, and a piece that’s truly made just for you.

 

 Fast fashion is the enemy of sustainability, and unfortunately, the wedding industry hasn’t always been immune. But special ordering your gown reduces excess inventory, avoids unnecessary overproduction, and cuts down on the kind of waste that’s all too common in bridal fashion. Our curated collection features gowns made with care - not pumped out in bulk. And while it may take a few months (typically 3–8), that made-to-order process is part of what makes your gown - and your experience - so special.

 

Honest in Ivory was created for non-traditional brides who don’t want the stress or spectacle of a stereotypical bridal shop. Our vibe is relaxed, intimate, and honest - just like the name says. And sustainability fits right into that ethos. We believe your wedding day should be about love, connection, and authenticity - not waste, pressure, or “just one more thing.”


If you're a Spokane bride searching for a dress that speaks to your style and your values, we’d love to help you find the one. Come browse our exclusive collection of modern, refined, and romantic wedding dresses!